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Your Practice Is Like A Record Store

April 19, 2008

Getting your name out there is the first step in successful word-of-mouth. And, in the absence of other information, when people are offered alternatives they’ll nearly always choose the more familiar.

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Use the Holes in Your Appointment Book to Promote Your Practice

October 2, 2007

By Chuck McKay

This strategy could yield as many as 80 prospective patients who now know who you are, know how to find your office, and who now have a relationship with you, Doctor.

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