Why Health Care Providers Don’t Advertise
November 10, 2008Conventional wisdom says its tradition which prevents health care providers from advertising their services. Truthfully, it may be simpler.
By Mike Keesee.
In the pioneer days a new doctor would come to town, “hang out his shingle,” and the resultant word-of-mouth in the community was enough to keep him gainfully employed for the remainder of his life.
In […]