Early Edition - Saturday, May 10th, 2008.
Advance My Practice, the Health Care Professionals' Marketing Blog - a collection of strategies, tactics, case studies, and news reports to help health care providers to ethically promote and market their practices.
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By Karen Lee
When videos are incorporated in educational presentations, the viewer is better able to relate to the information being presented, and it’s easier to retain images, animations, and graphs, than plain text.
No CommentsBy Chuck McKay
The “patient centered” model of doctors consulting with patients is becoming more common. But, there are also patients, usually older patients, who want to be told with certainty by the doctor what to do next.
No CommentsBy Chuck McKay
“Getting your name out there” can have value, provided you’re terribly patient and none of your competitors is doing the same thing.
No CommentsBy Chuck McKay
Some patients look for a good benefits / price ratio. Others search for an adviser they can trust. Interestingly, the right thing to say to one is exactly the wrong thing to say to the other.
No Comments