You are currently browsing the Advance My Practice weblog archives for August, 2007.

Recent Posts

What’s The Secret To Getting Paid For Your Chiropractic Services?

August 30, 2007

By Patrick K. Porter, PhD.

Evidence-based chiropractic allows you to report solid evidence that the patient is getting better to both the medical doctor who referred the patient, and to the insurance company who approves the claim.

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Never Do a Free Consultation

August 7, 2007

By Jeff Herring

Although it appears to make sense that when someone gets a little bit of your services they’ll want more, the complementary session does not work in the real world.

More on page 23

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Medical Practice Marketing… All Doctors Need PR

August 7, 2007

By Scott Lorenz

If you don’t establish the relationship and trust first, your carefully planned press kit will end up in the wastebasket within 20 seconds. PR is not about gloss and glitter; it’s about relationships and trust.

More on page 19

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Six Month Scheduling

August 5, 2007

By Chuck McKay

Scheduling dental patients six months in advance creates the very cancellations the dentist is trying to avoid.

More on page 14

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